Zmanda’s USPs & Target Customers

In this section, learn about Zmanda’s unique selling points and who it’s ideal for.

While Zmanda is a proven, reliable backup and recovery solution for enterprises, there are 4 areas that make it unique.

Pricing: For starters, there’s the price – Zmanda’s flexible licensing model provides you with a scalable, efficient, and cost-effective enterprise backup solution at a 50% lower cost than its competitors.
Open-source based: For companies and industries that value open-source software and want to avoid vendor lock-in, Zmanda has it covered.
Tape expertise: If tape storage is an important part of your customer’s backup and archive strategy, Zmanda’s expertise is unparalleled.
Contained deployment: If your customers need a backup solution for a highly secure, zero-trust site, Zmanda’s contained deployments can get the job done. Zmanda doesn’t require an internet connection.

Zmanda’s target customers are:

Customers who generate large amounts of data, such as those in the media and entertainment industry will benefit greatly from Zmanda. The pricing model simplifies decision-making for customers and provides cost-effective solutions for small businesses and value-aligned pricing for larger businesses.
For highly secure organizations, such as those in government and defense, Zmanda’s contained deployment, the air-gapped model is ideal. This allows users to run Zmanda without an internet connection.
Universities and other organizations that favor open-source software can leverage Zmanda’s open-source base. They can inspect the code and deploy the community edition as a zero-cost proof-of-concept. Zmanda also utilizes open formats, which means the customers are always in control of their data and avoid vendor lock-in.
Large enterprises also benefit from the centralized Zmanda Management Console and flexible yet scalable backup policies that allow them to manage globally distributed, petabyte-scale backup and disaster recovery workflows with ease.
For companies that use tape as a core part of their backup and archive strategy, Zmanda’s expertise in tape backup is unparalleled. Our core feature set is highly optimized for tape workflows.
And for companies optimizing their IT costs, Zmanda’s EBR Solution typically comes in as 50% less expensive than competitors. They can deploy a comprehensive enterprise backup and recovery solution realizing cost savings from day 1.

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